Messy Data In = Messy Data Out: How to Set Your Organization Up for Success

Data is the thread that weaves throughout the life of an organization. Staff come and go but the data that is in your CRM will be there for the long haul. Join Jay Frost and Nick Sollog, Founder & CEO of The Sollog Group, for a conversation about the importance of tracking the best data points and taking time to make sure your data is clean and can be used to inform your fundraising efforts.

Additional Resources

How To Raise: How to Build Raving Fans: Mapping and Measuring the Donor Journey

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The Nature Conservancy

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Fundraising Research and Prospect Development in the UK Today

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