Persuasive Conversations for Introverts

The art and science of persuasion is an essential skill in the fundraiser’s toolkit. Yet few fundraisers receive training on what sets a persuasive ask apart from a lackluster one. In this webinar, fundraising guide and rhetoric expert Kenna Barrett breaks down the essential elements of persuading your audience into action, whether that be taking a meeting, joining a committee, or making a donation. We will also look at thought patterns that can hold us back unless addressed. Participants will have a few minutes to practice their pitches independently and (if they wish) to share their reflections via the chat feature.

Additional Resources

Video camera in the background with a profile picture of Bernard Ross

‘wrong, wrong, wrong: how behavioural science changed my mind about fundraising’

|
Read More
Video camera in the background with profile pictures of Cherian Koshy and Meenakshi Das

The Ethics of Artificial Intelligence in Fundraising

|
Read More
Microphone in the background with a profile picture of Krista Slade

You Can Go Home Again

|
Read More