Connecting Data to Strategy: Two Case Studies

Fundraising leaders have to make important decisions that have significant consequences. Intuition and gut are helpful in these situations, but having the right data — presented in the right way — lends credibility, reduces bias, and ultimately leads to better outcomes. In this presentation, Mark will discuss two case studies where big decisions needed to be made, and the path forward was illuminated by connecting data to strategy.

Additional Resources

Meet the DonorSearch Client Success Team

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The #Generosity Roadshow in NOLA: On The Road with the Fundraising Effectiveness Project

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The Best Gift: A Conversation with Randall Hallett

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