How to Help Reluctant Fundraisers

Cindy Wagman, President of The Good Partnership and author of the new book “Raise It! The Reluctant Fundraiser’s Guide to Raising Money Without Selling Your Soul” joined us this week and shared the real reasons even the most successful leaders are often afraid to fundraise…and how to overcome that fear. Cindy shared the the secrets of neuroscience to unlock our ability to confidently and successfully ask for support.

Additional Resources

To Make Someone Else’s Life Better: A Conversation with Tracy Kronzak

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We Believe: A Conversation with Don Williams

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How To Raise: A Practical Guide to Optimizing the Silver Tsunami: what annual, midlevel, major and planned giving programs need to do today to benefit from the Great Wealth Transfer

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